
What CSR Collaborators Should Look for in an Implementation Partner
A practical guide to choosing a CSR implementation partner that can understand communities, deliver consistently, track progress, and report measurable impact.






An IIT Bombay-built digital backbone tracks every service request, resolution and household need in real time, at constituency scale.
AMIL PEOPLE EMPOWERMENT FOUNDATION’s Upaay Kendra is a constituency level phygital platform that helps individuals and families access healthcare/doctors, income opportunities, government schemes, agriculture support and essential community services through one trusted ecosystem.
Built around community outreach, technology enabled tracking and sustainable partnerships, Upaay Kendra strengthens last mile delivery by connecting people to the support they need and helping turn access into measurable outcomes.
One Upaay Kendra | One Constituency | One Trusted Ecoystem

Planned Across India
Connected Through One Local Hub
Within Each Constituency
Direct Beneficiaries Per Constituency
Every Upaay Kendra follows a simple but structured model that brings clarity, ownership, and visibility to last-mile delivery.
One Constituency
Defined Geography
A clearly defined geography that makes implementation focused and accountable.
One Local Hub
Trusted Centre
A trusted centre where people access guidance, support and service facilitation.
One Field Network
Sevak & Sevika Teams
Upaay Kendra teams engage communities, identify household needs and support residents throughout the process.
One Technology Layer
Digital Infrastructure
Digital systems track needs, services, follow-ups and progress in real time.
One Impact Framework
Outcome Monitoring
Outcomes are real-time monitored, reviewed and reported with full transparency.
Together, these five elements create a model that is local in presence, structured in process and measurable in impact.
Upaay Kendra delivers across five integrated service pillars each designed to meet households where they are, in language and form they understand.
Health & Wellbeing
Improving access to healthcare, nutrition, sanitation and essential wellbeing services.

Guided by Mr. Pradeep Gupta's leadership and expertise further strengthened by his association with Harvard Business School Upaay Kendra brings together Axis My India's grassroots intelligence, IIT Bombay's technical collaboration, local outreach networks, service providers, institutions and development partners within one coordinated delivery framework.
Axis My India
Grassroots field intelligence
IIT Bombay
Technology backbone
Harvard Business School
Leadership excellence
Local Networks
On-ground outreach

Upaay Kendra offers partners a structured way to support an entire constituency through one integrated delivery platform. Your partnership can help households access essential services, strengthen local support systems and create measurable impact that can be tracked, reviewed and reported.

From household needs to service delivery - every step tracked, every outcome reported.
2.8L
People per constituency
~60
Villages connected
Connect underserved households to services they are entitled to but cannot navigate alone.
Reach the most vulnerable - elderly, disabled, women and marginalised families proactively.
Real-time tracking and reporting ensures every service request is followed through to resolution.
Unlock the full potential of existing government schemes and entitlements for every household.
Every outcome is tracked, verified and reported with full transparency to all stakeholders.
A replicable constituency-level system that grows from One Upaay Kendra to thousands across India.

A human-centred look at how global development goals become meaningful when they are delivered through practical local systems

A practical look at how technology and field teams can work together to make community support more visible, reliable, and accountable.

A practical perspective on how companies can create focused, long-term, and measurable CSR impact by supporting one defined geography through a structured local delivery model.